Search engine advertising

Reach your target audience directly and effectively with search engine advertising

At the top of Google within one business day

You want more visitors to your website. It takes time to improve your position in the (free) results of Google and other search engines. A quick way to become visible in search engines is through search engine advertising. With search engine advertising, it is possible to appear directly in the first results of Google, for example.

Search engine advertising is a way to quickly reach your target audience. By using the right keywords, your ad will show up in the first results, allowing your target audience to click through to your website or online store which ultimately results in more leads and conversions.

At the top of Google within one business day

How it works

Search engine advertising offers many opportunities. For example, you can reach your target audience based on keywords, behavior, interests and location. This allows you to reach potential customers at the right time and place.

With search engine advertising, you buy advertising space in the sponsored results above or to the right of the free organic search results. Your ad is shown in the organic search results when a visitor searches for keywords that also appear in your campaign.

The more competitors use a keyword the more you pay per click. The one who pays the most for a keyword or combination appears at the top of the sponsored search results.

How search engine advertising works

Online campaign costs and budget

With search engine advertising, you can decide how much you want to spend by agreeing on a monthly budget per campaign. The final cost you pay for search engine advertising depends on the competition, the method of bidding and your budget.

The more competition the higher the cost to include a keyword in a campaign. When a visitor clicks on your ad, you should roughly consider €0.25 to €2.50 per click.

The more specific a keyword or combination of keywords, the less competition and therefore lower costs. Are you advertising on general keywords? Then the cost is actually higher because there is more competition.

Online campaign costs and budget

Optimize to save costs

Search engine advertising is work for driven professionals. By keeping an eye on your campaigns and making adjustments as needed, you can save significantly on costs and make the best use of your budget.

With 20 years of experience, we know the ins and outs of search engine advertising like no other. Not only are we up to date on the latest developments, but we also know which knobs we can and should turn to achieve the highest possible position at the lowest possible cost.

Optimize to save costs
They are enthusiastic about the new website and the way everything is designed. Thank you!
Search engine advertising
Ron ten Hove
Business owner
The website looks really cool! Thanks for this guys, also for all the unsolicited advice!
Search engine advertising
Giovanni van Haaren
Business owner
Always nice to work with someone who thinks in solutions instead of problems.
Search engine advertising
Jojo Mulder
Business owner
Search engine advertising
Search engine advertising

Free brainstorming about search engine advertising?

Sparring about search engine advertising?

Do you have a digital issue, looking for a solution or want to know what it will take to catch up with the competition? During a no-obligation brainstorming session, you will gain new insights, possible solutions and answers to your questions.

Not just another full service Internet agency with a flashy website and trendy soccer table. We do work with passionate professionals who are a pleasure to work with and who, for 20 years already, translates the most diverse digital issues into beautiful online solutions that deliver results.

Copyright 2004 – 2024 Ferry Heijnen.nl